Our verdict
AcceptableSoCozy has the cleanest public record in this group and the thinnest public company information. There is no CPSC recall, no FDA enforcement record, not one California Proposition 65 notice, and no federal docket naming either the brand or Eli Brands LLC — a genuinely empty result set rather than an unsearched one, with one boundary worth stating: the affiliated entity the trademark register actually names, Eli Personal Care LLC, was not itself queried. The detangler we pick is built on keratin and plant extracts and the brand states it is free of parabens, sulfates, phthalates, formaldehyde, synthetic dyes and propylene glycol. Those are the company's own statements, with no third-party certification on any certifier's register behind them, which is what holds this at acceptable rather than recommended. The one thing a reader should know is how little the company says about itself: it will not state who makes its products, where, or even reliably when the brand began — its own site and its own launch announcement give founding dates a decade apart.
- Best for
- Detangling fine or curly kids' hair with a keratin-based leave-in from a brand with an entirely clean recall, Prop 65 and litigation record.
- Skip if
- You want to know who makes what you are buying — SoCozy publishes nothing about its manufacturer or its facilities, and its parent is a holding company with no public profile.
Reviewed by Dan Golden · September 2026
Company facts
- What they make
- skincare, haircare, baby
- Where it's made
- SoCozy is owned and operated by Eli Brands LLC, a small Irvington, New York holding company that names itself on SoCozy's own site and describes itself as owning and actively managing a focused set of consumer brands — SoCozy, the kids' haircare line, and Sauce, a food-inspired haircare brand. The brand was created by Cozy Friedman, a New York children's hairdresser who ran the Cozy's Cuts for Kids salons, and was sold to Eli Brands; the brand is therefore no longer founder-owned, which is why parent_company is a name rather than null. Nothing was found about who actually manufactures the products or where, and nothing is asserted.
The company behind Eli Brands LLC (SoCozy)
- Headquarters
- Irvington, NY (Eli Brands LLC headquarters; SoCozy brand originated in New York City)
- Ownership
- Independent
No outside owner who can reset the standards.
Safety breakdown
No CPSC recall records and no FDA drug enforcement records found for SoCozy. Zero California Proposition 65 60-day notices name SoCozy, "So Cozy", "Cozy" in any form, or Eli Brands (CA AG register swept 2026-09-25). Zero federal dockets of any kind name SoCozy or Eli Brands LLC on CourtListener — a confirmed empty result set, count 0. The query was `"SoCozy" OR "Eli Brands"`, so it did NOT cover Eli Personal Care LLC, which is the entity the USPTO register names as owner of the SOCOZY mark; that entity is unsearched rather than clear. No third-party certification was found on a certifier's own register; the brand's "no parabens, no sulfates, no phthalates, no formaldehyde, no synthetic dyes, no propylene glycol" and "no animal testing" claims are its own.
SoCozy on SafeMama
1 product reviewed · 2 lists · 0 SafeMama Picks
- 1
- products reviewed
- 0
- SafeMama Picks
- 0
- we'd skip
- 2
- best-of lists
No CPSC recall records and no FDA drug enforcement records found for SoCozy. Zero California Proposition 65 60-day notices name SoCozy, "So Cozy", "Cozy" in any form, or Eli Brands (CA AG register swept 2026-09-25). Zero federal dockets of any kind name SoCozy or Eli Brands LLC on CourtListener — a confirmed empty result set, count 0. The query was `"SoCozy" OR "Eli Brands"`, so it did NOT cover Eli Personal Care LLC, which is the entity the USPTO register names as owner of the SOCOZY mark; that entity is unsearched rather than clear. No third-party certification was found on a certifier's own register; the brand's "no parabens, no sulfates, no phthalates, no formaldehyde, no synthetic dyes, no propylene glycol" and "no animal testing" claims are its own.
A brand tier is a summary, never a verdict — always read the product page. How tiers are calculated
Where this brand appears
- ListedCheat sheet: safer hair detanglersSO COZY Kids Curl Leave In Conditioner + Therapy Spray, 8 Fl Oz | Helps Detangle, Soften & Smooth Curls with Keratin, Vitamin B5, Olive Oil & Jojoba Oil, Paraben & Sulfate-Free · updated Nov 2026
- CitedSkin and hair careSO COZY Kids Curl Leave In Conditioner + Therapy Spray, 8 Fl Oz | Helps Detangle, Soften & Smooth Curls with Keratin, Vitamin B5, Olive Oil & Jojoba Oil, Paraben & Sulfate-Free · updated Sep 2026
SoCozy products we track
Recall history
No recalls found. We checked CPSC and FDA recall databases as of September 28, 2026 and found no recalls for this brand. Recall databases update continuously — if you own a recalled product, the official notice is always the source to follow.