This came across the newswire this morning and I thought I’d share it. SC Johnson company, the makers of many family and household products is taking the initiative to not only phase out all phthalates from all products, but going one step further in creating three different means to let their consumers know the ingredient breakdown of their products. This is exciting news.
In a bold industry leadership move that affects 99 million U.S. households,1 Chairman and CEO Fisk Johnson today announced that SC Johnson is continuing to go beyond regulatory requirements and is voluntarily leading by providing ingredient information for its home cleaning and air care products such as Windex®, Shout® and Glade®.
“As a family company, listening and responding to consumers is SC Johnson’s top priority,” said Johnson. “Today’s families want to know what’s in the household cleaning and air freshening products they use in their homes. Making information about the ingredients in our products readily accessible and easy to understand helps our consumers know they can continue to trust our products.”
This pleases me that they’re not only taking that extra step to phase out phthalates, but that they’re disclosing their ingredients. As it stands right now, it’s not mandatory (on household products), so a lot of people (including us) are left to guess as to whether or not it’s safe for our families. Now, this doesn’t mean that ALL of the ingredients in their products are good, but this is a good start. I should mention that they do have a natural line, called Nature’s Source, which is better than their conventional line.
They’re providing all of this information by three different means:
Information will be available through not one but three means – a dedicated web site (www.whatsinsidescjohnson.com), the company’s toll-free number (1-800-558-5252) and on product labels that will be phased in for all air care and home cleaning products.
The website is still a work in progress, but all ingredients are listed and then further broken down, so that you can actually research them individually if you so desire.
This is great news and I hope that other companies start to follow suit. It just goes to show that YOU, along with all of the green and parent safety bloggers are really making a difference.